Since its foundation in 2012, the Institute for Cross-Border Health Care Management at the Health Campus Bad Kötzting has been dealing with the topics Health Promotion and Prevention, Corporate Health Management, Cross-border Health Care and Health Care Research as well as Emergency Services.

Cooperations with the West Bohemian University in Pilsen in the area of Health Care and the Beijing University of Chinese Medicine as well as further universities show the importance of the networks and collaboration in cross-border health care.  The aim of the cooperations is the development and coordination of curricula in the field of international health education and applied health research.

Health Care and Medical Tourism are interdisciplinary research subjects which can be represented promisingly in an international network and which allow application-oriented research.  

The rural district of Cham and the city of Bad Kötzting support the health campus with the infrastructure in the vocational schools. The founding family Staudinger supports the health campus with two fulltime professorships for the focuses „Corporate Health Management and Working Safety“ and „Health Promotion and Prevention“.

Transfer Services:

  • Communal/federal Health Care Management
  • Corporate Health Management (networking of life and working worlds)
  • Health and Medical Tourism
  • Cross-border Health Care Management

Destination Management:

Marketing (regional and transregional), communication, network and organisational development, financial management, fundraising and organisation of fundings, congress organisation

Presentations on the topic Health and Medical Tourism at national and international conferences: - World Medical Tourism & Global Healthcare Congress – Medical Korea – BAVARIA International Health Association

Pilot project in cooperation with the Bavarian Red Cross (BRK):

Health education pilot project „ Es darf keine Pflegekraft verlorengehen!“ (no careworker can be lost) in the inpatient and outpatient care facilities of the BRK association Cham.

Interface function for existing study programs:

Bachelor Tourism Management with focus on Health and Medical Tourism, MBA Health Care Management, certificate course Health Advisor, development of new further training and course offerings

Management:

Projects:

In the framework of a quality competition of the Bavarian State Ministry of Health and Health Care, regions and rural districts in Bavaria have been asked in recent years to develop concepts for a development towards a health region.  The main topics, in particular for the health region Cham, are Prevention, Preservation and Further Expansion of Medical Care and Innovative Concepts for Corporate Health Management. Other Lower Bavarian rural districts deal with similar topics like Prevention, Education and Health Tourism and are partly supported by the institute.

This is how, for example, in Bad Kötzting and six other spa towns and health resorts in Bavaria, a project of the individual health management (IGM CAMPUS) is implemented and evaluated integrating the respective local remedy. The IGM-Campus project counts among the most innovative prevention programmes for today’s society for a sustainable orientation towards a health-promoting lifestyle.  In the catchment area of Deggendorf Institute of Technology and their active project initiation and project support, fundamental prerequisites towards a regionally adapted health management have been created in the course of the last years which affect the university in the sense of a positive feedback.

The project IGM CAMPUS is a university-oriented application community of different members like spas, practices and clinics that implement a comprehensive lifestyle programme with the name Individual Health Management with a modern blended learning approach in the areas of Health Promotion, Illness Prevention and Patient Training.

The aim of this research project is the development of new, individual programmes of health promotion and prevention that are based on the real needs of the user. The project, which was developed by the TU Munich and supervised by Deggendorf Institute of Technology, is the currently biggest German and European research project in the area Health Promotion and Prevention in the spa setting.  The cooperation between university and municipalities in the area Health Management was also the foundation for the conception of the „Deggendorf Model“ which was also the starting point for the Health Management programme that was introduced at DIT.

The Deggendorf Model is based on four pillars and is, in addition to the employees‘ health, supposed to improve their performance ability and life quality. The advantages are obvious for the company: productive, profitable, customer-oriented and loyal employees.

 

 

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